Lean Canvas: what you need to know

Did you ever write a business plan? I remember writing one for my e-commerce startup in 2008, because the bank needed it to process a loan request. It felt like predicting the future and it proved to be a total waste of effort in the end. This was before I learned about …

SEO Growth Hacks: Category pages

Category pages provide a simple but effective growth hack for search engine optimization (SEO). This hack will increase your ranking position in Google Search, Bing and other search engines. But it also works great for improving your AdWords quality score. And last but not least, it will increase your conversion rate. Many websites use …