Lean Canvas: what you need to know

Did you ever write a business plan?

I remember writing one for my e-commerce startup in 2008, because the bank needed it to process a loan request. It felt like predicting the future and it proved to be a total waste of effort in the end.

This was before I learned about the Lean Canvas.

When you are, as an entrepreneur, transitioning from the ideation phase to building your startup you already made a lot of assumptions.

This is where most startups fail!

You might still need a business plan when you have to go to the bank. But before you decide to go big, focus on validating every assumption that your business model is built on.

The Lean Canvas

Lean Canvas is modeled after the Business Model Canvas, with a few changes that make it even more actionable and suitable for entrepreneurs.

It is created by Ash Maurya in the spirit of the Lean Startup and focuses on problems, solutions, key metrics, and the so-called ‘unfair advantage’.

Even if you are not using the canvas, these are principles that you need to understand fully as a growth hacker.

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It is the most basic starting point for any business, and you will find that too many businesses fail it completely.

And you just cannot grow a company based on unvalidated assumptions. You have to achieve product-market fit, before you can grow.

This is where most startups fail!

Don’t make that same mistake, use the resources below and unleash your growth!

[Article] The details about Lean Canvas

This article will explain in detail the ideas of Ash Maurya behind his creation of the Lean Canvas and look at the differences with the Business Model Canvas.

Why Lean Canvas vs Business Model Canvas?

 [Tool] Lean Stack

If you want to give it a try and start your Lean Canvas, there are a few good tools online to help you out.

One of them is from the creator himself, called Lean Stack and you can signup here:

Create your Lean Canvas for free

 [Video] Lean Canvas in 20min.

Learn how to use the canvas in only 20 minutes from the creator himself. It will only take 20 minutes of your time.

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